15
May

What makes a cold read bad?

Unfortunately, there are a lot of actors I see on a weekly basis (both in the classes I teach and at Houghton) that do not have good cold reading skills. There are a lot of factors that can make a cold read bad, but today I just want to focus on technical aspects. Specifically, staying out of the script. Below is an example of a bad cold read (done for the purposes of this post):

Bad Cold Read

Now watch the better cold read:

Good Cold Read

It should be blatantly obvious what the differences are. The read itself could certainly be better, but the first thing to notice is that I am out of script on the first paragraph. Keep in mind that I spent less than 10 minutes looking at the script before taping the second take. The lesson is that you should ALWAYS HAVE THE FIRST FEW SENTENCES MEMORIZED. If you don’t, you make no connection with the audience (or your scene partner if it’s for TV/Film) from the outset, and you fight an uphill battle to salvage that callback.

By starting with your eyes out of script, you establish and IMMEDIATE connection, and the audience is engaged. Furthermore, by establishing that connection early, the decision-makers will be more willing to cut you slack when you have to look down at your script later. And you should be familiar enough with the copy that you only have to glance down for a few words here or there.

My first take is atrocious, but you’d be surprised how many actors think that’s an acceptable cold read (or they’re unaware of how buried they are in the script). This becomes even more of an issue with TV and film sides. If you want to ensure your audition gets sent to the client, then you better have spent time with the script. Enough to enable you to establish a strong connection from the start.

One last thing to notice is that gray is not a good color to wear against that blue backdrop :)

15
May

Actor’s Breakthrough Weekend

June 6-7 2008

Just twelve (12) slots are available and participation is by audition or agent/casting director referral only. I invite you to visit ACTORSBREAKTHROUGHWEEKEND.COM to review our offerings.

Breakthrough Weekends are especially designed to meet the individual needs of each participating professional. The small class size enables us to match actors according to skill level, experience, and commitment.

Having lived in Atlanta since 1997, you have my word that I will give my learners, your clients, my very best- and because Atlanta is home, I will be here to continue the mentoring process once these very special classes are completed.
My twenty-five years of experience ranges from industrial film, national on-camera commercials and VO, to the Chicago Shakespeare Rep, recurring roles on the The West Wing and The Sopranos, and more than 100 other primetime episodes and feature films.

Two scholarship spots are also available.

If I can be of service, or if you should have any questions, please feel free to contact me personally; 678 523-5200, gaw@actorsbreakthroughweekend.com
Best Wishes,

GregAlan Williams

14
May

From Women in Film

SAVE THE DATE - Wednesday, May 21, 2008
Women in Film and Television Atlanta proudly presents
The Business of Acting

 

This month’s program will provide actors with access to key industry resources and tools to help move their careers forward.  Attendees will have the ability to gain valuable information pertaining to the business side of the craft, including marketing and training.  Guests representatives include acting instructor, Della Cole (YourACT); former agent Kay Hallahan (content editor, The Actor’s Guide Online), Mindy Sevener (The Pixel Pusher - headshot reproductions, comp cards and business card services), and a headshot photographer.

This portion of the program is open to members and non-members alike and is FREE of charge.   

 Time: 6:00 PM - 9:00 PM (Program will begin promptly at 6PM)
Location: The Art Institute of Atlanta
6600 Peachtree Dunwoody Rd / 100 Embassy Row / Atlanta, GA 30328-1649 / Please RSVP to: info@wifta.org

 

Special Activity

 

Speed Meetings: Actors, Agents & Casting Directors – Up Close & Personal

 Engage in timed intimate one-on-one practical networking meetings with representatives from talent agencies,

commercial/film and TV casting directors and filmmakers.

This special opportunity will only be available to a limited number of actors

 

Partial list of Scheduled guest representatives include:

 

Casting Directors - Alpha Tyler (Tyler Perry Studios), Don Slaton (Don Slaton Casting),

 

Talent Agents – Brenda Pauley/Film Agent (The People Store), Jeffrey Charlton/Commercial Print & New Media Agent (The People Store), Deborah Owensby (Houghton Talent), Kitty Bundy (Elite Atlanta)

 

Headshots and resumes are required to participate.
Speed Meeting Sessions will last for five (5) minutes and participants can sign up for as many meetings as time permits based on guests availability.   
Speed Meeting time slots will be filled based on a first come, first serve basis.  
There is no advanced registration - Participants must register on site the day of the event.

 

Cost to participate in Speed Meetings:
$10 for current WIFTA Members; $25 for Non-Members
Proceeds from this event will benefit and support Women in Film and Television Atlanta,
a non-profit 501(c)(3) organization  Limited Space available

 

13
May

c&j offering workshop

“AUDITION “TUNE-UP” WORKSHOP

need to brush up on your audition technique?

                                    need a reminder on the do’s and don’ts?

haven’t booked anything in awhile and wondered why?

                                     been awhile since you auditioned?

auditioned yesterday and felt you were ‘off’?

wonder what the heck the client wants?

wonder what the heck the director wants?

know what they want but just can’t get it right?

COME JOIN US FOR THE C & J AUDITION WORKSHOP

WHEN:         Tuesday June 10th, 2008

WHERE:        C & J Casting

WHY:           I want an answer to at least one of the above

TIME:           5:00 – 9:30pm (we’ll have dinner for you)

COST:           $150  (limited enrollment, a 50% cancellation fee will occur if you give us less than a 48 hour notification)

HOW:           just email Gigi at: cjworkshop@gmail.com to request a registration form. 

 

13
May

Georgia Boosts Incentives for Entertainment Industry

Received this email notice from GPP this evening:

Governor Perdue signs bill designed to attract more movie, TV and videogame productions to state

ATLANTA, May 12, 2008 – Governor Sonny Perdue today signed into law the 2008 Entertainment Industry Investment Act (HB 1100), new legislation designed to encourage entertainment industry productions in Georgia. The signing ceremony took place at the studios of Turner Broadcasting System, Inc. (TBS, Inc.), where the Governor was joined by Phil Kent, chairman and CEO of TBS, Inc., and over 100 attendees including legislators, industry leaders and members of the entertainment industry.“We know that our excellent talent base and outstanding locations make Georgia a very desirable place to film,” said Governor Sonny Perdue. “This legislation puts in place the economic cornerstone that will encourage producers to convert that desire into action.”

The 2008 Entertainment Industry Investment Act reinforces and strengthens Georgia’s position within the entertainment industry. The new, more competitive incentives replace those currently in use by offering a 20 percent tax credit for qualified productions, which are then eligible for an additional 10 percent tax credit if they include an animated Georgia promotional logo within the finished product.

The incentives apply not only to qualified films, TV series, commercials and music videos, but also to video game productions. The economic impact of all these entertainment segments in Georgia was $413 million in 2007.

“We’re proud of this legislation; a lot of the credit goes to Governor Perdue for setting up the film commission,” said Rep. Butch Parrish, a sponsor of the legislation. “I think this bill will jump start the Georgia film industry.”

“This new incentive allows Georgia to once again compete for an industry we used to be famous for,” said Sen. Mitch Seabaugh. “It will be a catalyst that will spur immediate economic investment and create jobs. Georgia will once again be on center stage where it belongs.”

“The new incentives will put Georgia among the top five states in the U.S. in terms of financial competitiveness for entertainment projects,” said Ken Stewart, commissioner of the Georgia Department of Economic Development (GDEcD). “We expect to see an increase in the number of industry jobs and overall economic impact for the state in the coming years.”

The state has seen success in the past with competitive incentives. The 2005 Entertainment Industry Investment Act (HB 539), signed by Governor Perdue in 2005, led to a record-setting economic impact in 2006 when film, television and video game companies contributed $475 million to Georgia’s economy, up from $124 million in 2004. The total economic impact of entertainment productions from 2005 through 2007 has been over $1.17 billion, due in large part to Georgia’s entertainment incentives. Since then, however, film activity in the state has decreased as other states, regions and nations boosted their competitive packages.
“The 2008 Entertainment Industry Investment Act (HB 1100) will return Georgia to its rightful place of prominence in all major entertainment industry segments,” stated Bill Thompson, deputy commissioner of the Film, Music and Digital Entertainment Office, a division of GDEcD. “We expect a significant increase in film and television projects, and Georgia will be the most competitive state in the country for video game productions. Georgia is one of the few states whose entertainment incentives support the video game industry.”

Governor Perdue was joined at the event by Sen. Greg Goggans, who carried the legislation in the Senate, Rep. Ron Stephens, and Rep. Rich Golick.

“House Bill 1100 is a key piece to the puzzle in sustaining Georgia’s entertainment industry for the long haul,” said Ric Reitz, an actor and producer from Atlanta. “It will provide many new jobs for Georgians, improve the state’s entertainment infrastructure, and grow Georgia’s indigenous companies.”

The Film, Music and Digital Entertainment Office, formerly known as the Film, Video and Music Office, conducts extensive business development, sales, marketing and promotional activities in order to attract entertainment projects and businesses to the state. The office also assists the local, national and international entertainment industries with information, expertise and resources. The staff points movie production companies to Georgia’s highly-trained crews, state-of-the-art facilities, and diverse locations. Georgia’s temperate climate and easy access afforded by Atlanta’s Hartsfield-Jackson International Airport are also factors that attract the industry’s interest.

Georgia has been investing in the entertainment industry for over 35 years. Since the inception of the Georgia Film Commission in 1973, more than 575 major motion pictures, independent films, television series and pilots, and TV movies have filmed on location in the state. As a result, over $5 billion has been generated for the state’s economy. Georgia’s music industry continues to thrive with an economic impact of $1.97 billion in 2007. Movies were first produced in Georgia as early as 1912, and have continued without interruption during every decade since then.

 

 

 


About the Georgia Production Partnership (GPP)
The Georgia Production Partnership is a not-for-profit coalition of companies and individuals who are active in the state’s film, video, music, and interactive game industries. Established in 1998, this professional group has been instrumental in the grass roots organization of the production community and the development of key legislative incentives. Our goal is to bring Georgia back to the forefront of U.S. production.Be informed + involved. Your voice is important. Join us!

We look forward to meeting you at one of our upcoming GPP events…
http://www.georgiaproduction.org/public/events

 

 

 

12
May

Extras for Indie Film Needed

Eric Blue of Blue Lantern Films is shooting an independent titled This Side Up.  He needs six college aged talent for a party scene the weekend of May 17th.  Melissa McBride who was in his last film and is helping cast this one said, “No pay, good food, big fun”.  Please email Verda if you’re interested and available and let her know what days/times you have available.  Male/female, all races, college age.

12
May

A quick note on slates

Just so everyone knows, at Houghton your slate is framed most often like this:

Houghton Slate

Usually it’s even tighter than that. This means that it doesn’t matter what your pants look like, or whether your shirt is tucked in. It also means that when I am framing you up, you shouldn’t move at all from that position when you slate. Too often I cue the actor to slate, and they shift their weight to one side, which sometimes takes them completely out of frame.

One last note on slates. Pay attention to what I ask for. Often I will ask only for name, or just name and Houghton. Some actors decide to tell their life story in their slate. While some of you were taught to be original in your slates, don’t make it longer than it has to be. If you take longer than 3 seconds to slate, you’re doing too much.

12
May

Boys in the Band

Michael Snow is directing ‘Boys in the Band’ by Mart Crowley this summer
at Whole World Theatre in Atlanta, GA, a not for profit theater.
http://wholeworldtheatre.com in their ‘3rd Space’ theater.

Audition info:
There are 9 roles for men and we are open to all ethnicities between the
ages of 20–45 with one role requiring an African-American man, age 27-40.
They are looking for natural comedic performances; not stereotypes.

Auditions will be held the week of June 9. Actors will be given sides.
Rehearsals begin June 23 and the show opens on August 7 and will run
Thur-Sat eves thru September 13 with a possible extensions of two weeks.
To schedule an audition please email headshots and resume to:
michael.boysintheband.snow@gmail.com

08
May

Expecting Isabel at 7 Stages

Pay What You Can / Industry Night

8 PM on Monday, May 12th.

Reservations and more info. www.synchrotheatre.com in little Five Points

The show runs a little over two hours.

08
May

Some quick acting notes from Matt

When I started taping at Houghton, initially it was all commercial/industrial stuff. When I took over taping TV and Film, some issues started to arise with auditions that I hadn’t noticed previously. I’m going to try and impart some tips to everyone using this blog. Here are some initial thoughts:

1) Take control of your audition. Unlike auditioning at Stillwell or a client’s office, you have the benefit of being in the room with someone from Houghton. You should enter that room having full knowledge of what you are going to do. You know the setup in there. Don’t come in asking “so what are we doing?”. That is a death sentence! Even if you give a good read, you will never stand out among the dozens of other “good” reads that the casting director will see.

2) I cannot stress enough that taking a class that focuses on cold-reading skills is paramount! Would you enter a weightlifting competition without going to the gym for several months/years beforehand? Your acting “muscle” needs the same workout. And while weekend workshops have their place, without constant reinforcement, your acting “muscle” will never grow. Some of you are getting smoked by your peers in that audition room because your “muscle” is flabby. Okay, enough with the analogies :)

That’s all for now. Stay tuned for more tips!